You own 100% of the data we collect on your behalf. None of the data collected from your visitors will be sold or shared with third-parties.
Here's a detailed description of what we collect and how we process it.
We use visitor IP address to extract location info in order to provide you data about where in the world the traffic comes from. The only thing saved in our database is the location data itself. IP addresses are not logged and are not saved.
We send and save
This data is currently not presented on your Toasted Dashboard but is collected because we plan to do so in order for you to know which device types are used to visit your website.
We send and save User Agents in order to show popular browsers and OS in your Dashboard. We also use this data to ignore pageviews that are caused by crawlers or bots visiting your website.
We send and save the referrer so you can understand where your visitors come from.
We extract, send and save full page URL in order to show you the most popular pages. We also extract
ref query parameters to show you the most frequently used ones.
utm_source is used if present, otherwise
ref is taken if present.
We check the Origin to make sure the data comes from the appropriate domain name and matches the website ID included in our JS code.
We extract, send and save the locale from the browser. Currently this data is not presented in your Toasted Dashboard, but we plan to add it shortly.
If visitor's browser reports that the "Do Not Track" setting is enabled than we will not make any requests to our servers and no data will be collected.